Leverage

5 Marketing Lessons that I learned from Jay Abraham

“There are only two things in a business that make money – innovation and marketing.  Everything else is cost.” – Peter Drucker A photo of me with a replica of Jay Abraham I attended a session with Jay Abraham, the legendary marketing guru. Some might called him the marketing wizard because of his ability to …

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You Don’t Need Money, You Need A Better Strategy

One of the key take-away during the recent National Achievers’ Congress 2013 is from Peter Sage. The concept that he introduced was ‘Capital vs Initiatives’ How you can get what you want without paying for it! I  don’t need money. I NEED A BETTER STRATEGY! What does he mean by that? First of all, the …

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